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Would you be mad if I served you these ribs?

BaxtersBBQ

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I’m looking to offer a lower cost option for ribs. Not everybody can afford to spend $20/$30 for a half or whole rack. I plan on offering this as a Meat and 3 lunch special. Seasoned, smoked and lightly sauced. Served with Mac n cheese, beans and probably cornbread for $8 or $9.

I’ve cut spare rib racks into 2” to 3” sections. This way they fit in the takeout box better. You get a big scoop probably 6 or 7 pieces per lunch box.

I was told by a friend that people would be mad about getting small ribs. What do you guys think?
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bauchjw

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I think it’s kind of cool. For a price of 8-9 bucks I’d definitely buy it. To avoid frustration just don’t call them ribs. I’d call them rib bites or something like that. It could be a nice app or kids menu item as well.
 

yankee2bbq

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I wouldn’t be mad. I would buy it for 8 dollars.
It would be a lunch thing. I don’t gorge myself at lunch anyway, so plenty of food for me.
Rib bites. Thats a good name.
 

BaxtersBBQ

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I think it’s kind of cool. For a price of 8-9 bucks I’d definitely buy it. To avoid frustration just don’t call them ribs. I’d call them rib bites or something like that. It could be a nice app or kids menu item as well.
I appreciate it. I’ll have to call them spare ribs or rib bites or riblets and have a picture posted on the menu so people know what they’re getting
 

Ringer

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If you called them riblets, rib bites or mini ribs I wouldn't be upset at all. As long as folks know what they are getting I'm sure they would respond similarly
 

mcokevin

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As long as you are clear with what you are selling and name it appropriately I think people will be OK. Even better if you can have a picture with it.

I am no expert but most times when I am frustrated as a customer it is because I feel I did not get what I paid for, or the seller misrepresented what I bought. As long as you are clear with your customers I think they will be happy.
 

tallbm

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I’m looking to offer a lower cost option for ribs. Not everybody can afford to spend $20/$30 for a half or whole rack. I plan on offering this as a Meat and 3 lunch special. Seasoned, smoked and lightly sauced. Served with Mac n cheese, beans and probably cornbread for $8 or $9.

I’ve cut spare rib racks into 2” to 3” sections. This way they fit in the takeout box better. You get a big scoop probably 6 or 7 pieces per lunch box.

I was told by a friend that people would be mad about getting small ribs. What do you guys think? View attachment 521856
View attachment 521858
I think what you have done is very innovative and they look tasty as hell!

Like the others have mentioned a good name should solve the problems people would think about getting something other than full sized ribs.

Personally I would avoid "Riblets" because Applebees used to or sometime sells something with the same name that never has any meat on them. I have a horrible association of good pork ribs to the term "Riblets" because of how crappy their so called riblets are.

You have a great marketing opportunity here and a good name would be great.

Names like:

  • Mini Ribs
  • Ribbies (baby sized ribs)
  • Ribbites (bite sized ribs)
  • Rib Nuggets (nugget sized ribs bone and all)
  • etc.
Great idea and presentation man! :D
 

thirdeye

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Does your standard price of $20/half-rack also include sides or is that a stand alone price?

I've been to a few places that sell rib tips, but those were hit and miss with the crowd, they were better in the bar as a happy hour appetizer usually with some waffle fries or fried dill slices. I have been to 2 or 3 places that had STL ribs cut in half on a bandsaw and they called them 'ribbers' or 'rib fingers' or some snazzy name. And if a half-rack of normal size ribs was $16, the 'ribbers' would be $8 or $9, but .... each place had the option to pair them with a second meat, like a hot link, or 1/4 pound of turkey for another $2. And this add-on price only applied to the ribbers. This was actually a pretty attractive deal, like a mini BBQ platter kind of thing.

You could always run a special a few days a week to test out your idea, but if you price your version too low, it will be hard to raise the prices later.
 
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Wurstmeister

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I like the idea of bite size/finger size ribs.

You could create a simple appetizer/small dinner. Plate: nacho chips/homemade potato chips/waffle fries, etc., slight cover of smoked BBQ sauce (sauce of choice) and a dipping cup, with a side serving (4oz) salsa type pepper/vegetable and call them BBQ Ribchips or something like that.

Pair with one of your signature draft/craft beers or beverages as an LTO. I would order that with a draft. I know my son and grandsons would get us run out of the restaurant with their uptake! LOL!🍻
John
 

HalfSmoked

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Awesome idea as said Apple Bee's sells a riblet plater but yours looks a lot better.

Warren
 

forktender

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They look great, but "low carb ribs" served with mac and cheese and beans makes absolutely zero sense.
 

bbqbrett

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I think it is a pretty cool idea. Like others said as long as you specify what the menu item is so the customer knows what they are getting it should go over pretty well. I would definitely give them a try.
 

chopsaw

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I’ve cut spare rib racks into 2” to 3” sections. This way they fit in the takeout box better. You get a big scoop probably 6 or 7 pieces per lunch box.
6 pieces at 2" is about 2 whole bones ?
 

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