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chimney is best, and there are other alternatives such as fire starter sticks etc. - but if you must use lighter fluid, makes sure all charcoal is glowing all oer for about half an hour before you put the meat on - should take care of the problem.
matchlight or any fast lighting charcoal stay away from and lighter fluid is a aboslute nooooooooo!!!!!!!!!!!!!!.
make sure smoker has a good seasoning on it. i usally put at least 5 seasonings on a fresh one