That's the good thing about smoking; you get to eat what you test....I think I need to do a LOT of testing!
It makes me wonder though: if the rub can't penetrate the skin, then why smoke? And, I'm sure I tasted smoke in the bird; not to mention that "gift from God" smell every time I open the zip top bag.
I hope this isn't taken as combative, that's not my intent. I'm just one of those people that doesn't like not understanding something.....so it just doesn't sit well with me. I am willing to learn though, so keep it comin'!
If I have time to do a controlled test this weekend, I may try 3 birds. 2 in the smoke (1 with rub, 1 without) and the 3rd bird in the oven (without rub). I'll have my wife to a blind test to see what she tastes. 'Cause as all married men know, if momma aint happy, nobody is!