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Jeffs will work fine. Another one you can make is MDM Rib Rub. Don't let the amounts of sugar fool you. My wife does not care that much for sweet and prefer's MDM over Jeff's. Do a Google search for it.
If you need a store bought, Durkee's Chicken and Rib Rub is not bad at all.
I have a couple I like on beef ribs and thats Jeff's is really good and then I use Old Bay rub is good too. Then you can mix some brown sugar into it for some added sweetness. Then Tip has and ShooterRick both have really good ones and I think it's in the wiki under rubs I believe.
I have Jeff's rubs, but it is not what I was looking for, I so i still look for the right taste, Anyone who has made the MDM it lists 1/3 cup sugar twice is this correct?
I haven't tried MDM Rib Rub, so did a quick search on it. For sugar, it has both white and brown sugar, 1/3 cup each. If I were to make it, it does sound good, I would use 1/3 cup Turbinado sugar and 1/3 cup dark brown sugar.
1/3 Cup granulated sugar
1/3 Cup brown sugar
3 tspn. Old Bay Seasoning (sh-h-h, secret ingredient of MDM)
6 Tbspns. Kosher Salt or Coarse Mediterranean Sea Salt
¼ tspn. of paprika
1 tspn. dry mustard powder
2 Tbspns. ground black pepper
1 Tbspn. garlic salt
1 Tbspn. dried onion
1Tbspn. dried basil
We do use it more on pork, but the sugar amounts will not upset you. As I stated, my wife does not care for sweet, but loves this rub.