Been all over their Facebook page for a few weeks.
Looks like it's going to be a kamado style smoker/grill type thing, based on this picture from their FB page:
Hmm - so that was what all the fuss was about. I must confess to being somewhat underwhelmed. I was expecting more - what more I don't know, but certainly more . "Coming to Europe in the summer" is now not so much of a let down after all.
So if you have a WSM, a Summit S670 gasser, and a Weber Kettle, they expect us to abandon those for the new "do it all"? I also see that it's a non-standard grate size for a Weber so none of the other accessories and mods people have accumulated will translate directly to the Summit charcoal. I don't know if I would buy one even at half those prices.
I'm not all that impressed by this, and I'm a die hard Weber fan.
Although I will agree that an air insulation layer will solve the overshoot problem of a ceramic cooker. Once you get that ceramic mass over temp, it does not want to come down quickly. Air insulation should really address that.